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Throwback: GQ X Jam In The Van

Throwback to that time we partnered up with the good ‘ol folks of Jam In The Van for their GQ x Jam In The Van SXSW After Party event. You might remember our buddies from Jam In The Van when we delivered stuffed animals to Totally Kids in early April. The GQ x Jam In The Van event was from March 17th-22nd. Jam in the Van recorded live sessions with 42 bands during SXSW. 1,000+ guests attended the house over the course of the activation. Notable celebrity talent attendees included Cody Simpson, model Gigi Hadid, Plain White T’s, and superstar DJ A-Trak.

The GQ x Jam in the Van House was covered on GQ Report, The Wrap, Radar Online, The Darling Detail, Chic Burrow, OK! Magazine, Celeb Buzz, Hollywood Life, 360 Magazine, and more with an audience reach of over 36.4 million. All of the remaining food items were donated to local Austin food banks and remaining production items purchased by Lucey Stepp and Jam in the Van were donated to Goodwill. The Swatch giant stuffed animals were donated to Totally Kids Children’s Hospital this Easter weekend 2015 for disabled children in need. Check out these awesome photos from the event! It was a wild time!

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CJ Johnson

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