Buddytruk Update: A Message From The CEO

Buddytruk is set for a Summer ’14 release.

Dear Buddytruk fans and future Social Haulers,

At Buddytruk, we pride ourselves on being innovators and forward-thinkers. We don’t look at the world for what it is, but rather how it should be. We see a problem in the way we move our stuff – an unmet need that is being entirely disregarded.

We want to change the way people move their things, but we also want to change the way people feel about moving. That’s the end goal – to change the feelings people have regarding a typically negative experience by making it more fun and rewarding for all involved. If we can add a little more happiness to the lives of everyone we touch, I’d say Buddytruk has found success.

With that being said, we want to ensure that the solution to the problem we’re solving is not only more fun and rewarding, but also safe, reliable, and easy-to-use. Originally, we were planning on having the Buddytruk app available for use in March or April. The great (and sometimes difficult) part about building something new, is that, as a byproduct, it creates new challenges and opportunities as well. While we were beta-testing the Buddytruk app in March, we uncovered a lot of these challenges and opportunities.

We did a great job building an app that did what we wanted, but we realized once we received the app that we wanted so much more! Being Social Haulers ourselves, we knew that if we wanted these additional features, so would our users. From a business perspective this meant delaying the launch date, going back to the drawing board, and finding creative and innovative ways to address these challenges. We needed to do this while still holding dear to our mission: to change the way people move their things and change the way they feel about moving.

Although we were excited to launch the product we had created in March, we are even more excited about the product we have coming this summer! Personally, I couldn’t be more thrilled about the app, and I feel honored and privileged to get the opportunity to be a part of something so special.

Currently, we are working day-and-night to bring you the Buddytruk app as soon as possible. We’ve brought on additional developers, effectively doubling our staff. The people we brought on are genius developers, and, more importantly, share our vision: change the way people move, and change the way people feel about moving. We’ve added features to the app that are going to make the user and driver experience even better, like the ability to take photos of the item(s) you’re moving and increasing transparency in the delivery process. I don’t want to give everything away, but I can honestly say the users will be blown-away by the service’s functionality, usability, and effectiveness.

Our main goal at Buddytruk is simply to contribute to making your life easier. For now, our contribution is Buddytruk – but we want to make sure it’s the best contribution possible. Therefore, I wanted to take this time to ensure our users, fans, followers, and community-members alike that we are not delaying the release of Buddytruk because we forgot about our users, but rather because we refuse to forget about them at every stage in our business.

I truly cannot wait to bring Buddytruk to your community and I appreciate your patience along the way.


Brian Foley

CJ Johnson

Comments 2

  1. Brian–
    Saw your app on KTLA this morning and was very interested. I guess similar to AirBNB and Uber ride, renting the use of someones’ excess capacity makes sense. Besides, I don’t know of anyone who hasn’t had a bad uHaul experience. I was curious to know if:
    1> You were planning on expanding the service offering to other parts of the country
    2> Would be interested in discussing marketing, SEO, and SMO tactics to grow buddytruk.

    I am now in Savannah (but still watch KTLA obviously) and have a truck that people are constantly asking me to use to help them out. And yes, I have had experience launching an app. So give me a shout if any of this is interesting to you. Thanks.

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